It’s interesting to me that if you are one that is against using profanity in public settings you are often labeled as a prude. For some, that may be true, but I think there’s a bigger picture here. Can profanity cost you? Check out this article.
I follow a lot of speakers, bloggers, and podcasters who swear on stage, on screen, and at the microphone. I’m no fan of profanity, but I’ll wade through it if there’s a payoff.
I’ve made huge gains in my personal and professional life from people who could make sailors blush. But here’s the thing: I don’t always feel comfortable directing my audience to do the same. It’s just not worth offending them.
That means great content providers are losing potential audience growth, and potential audiences are missing some great content. So is cussing really worth it?
A majority of people swear from time to time, but it’s recently become far more prevalent in public. Why? One of the main reasons in the business world is creating an edge.
“Uttering a taboo word in public is a great hierarchy-buster,” says Lee Siegel. “It also gives you an extra boost in a society that is becoming ever more competitive.”
Most speakers and bloggers I know who use profanity do it for this reason. It’s part of their personal style, meant to set them apart from other communicators. But like anything, there’s an opportunity cost involved in dropping F-bombs and using blasphemy. [read more]