Yelp.com is a website that connects people with great local businesses, a community of real people who are passionate about sharing their local experiences, and a marketing tool owners are learning to maximize− for free.
It’s not just a restaurant review site! While restaurants do account for a good portion of our 22 million reviews, the site has grown to much more than that. Shopping is now on par with restaurants as the most reviewed category, each representing 23 percent of reviewed businesses.
Now more than ever, consumers are demonstrating they want to keep their hard-earned paychecks close to home by supporting local. With a monthly average of 61 million unique visitors in Third Quarter 2011 −and an iPhone and iPad mobile app that’s been named the No. 15 and No. 5 most popular apps of all time by Apple iTunes, respectively− Yelp is both the fastest-growing and deepest source of information on local businesses. [read]