Typically, leaders think to build teams based on job title: CTO, CMO, VP of Engineering, Director of Sales.
While functional leadership roles must certainly be filled, slotting talented people into an org chart will never unlock your company’s fullest potential.
By thinking of your team only in terms of roles, you risk building a group with homogenous cultural attributes. This is an easy trap to fall into, as we tend to hire like-minded people, often in our own image. But by doing so, we miss crucial ingredients for success by passing over candidates who just might be the difference-makers.
Rather than only looking at educational background and functional experience, make sure your organization has each of these personality types: [read]