I have been exposed to a lot of industries, yet the creative one seems to have more than its fair share of clients who seem to want us to work for little or no money. Here are 5 things I think all clients who want to work with you should know.
- We create because we love to, but we work to pay the rent.
Don’t let your clients confuse these two things, they are entirely different – just because you do something that you love, that doesn’t mean you should do it for free.
- We may be creative people, but that doesn’t mean we conjure things up from thin air.
Creative disciplines seem to be regarded as fluffy, even easy, the thing that people settle for when they can’t get a real job. Anyone who makes a living from this, knows that couldn’t be further from the truth – we are creative people doing serious work, just like architects or engineers, clients should respect that gift. [read]