A new location-based app won’t get you to your meeting any sooner, but it will tell colleagues when you’re due to arrive.
Ever been late for a meeting? Now, finally, there is an app for that. No, it won’t get you to meetings on time (that part is still up to you) but this app will notify the people waiting for you where you are and when you’ll arrive.
The app is called Twist and it launches for free in the iTunes app store Wednesday. Co-founders Bill Lee and Mike Belshe are no strangers to the challenges of meeting-packed calendars. Lee is an angel investor and serial entrepreneur, and Belshe is a software engineer who’s worked at start-ups and, more recently, Google. [read]