Sound like a glamorous title? In the early days of building a company, it’s anything but.
After a recent talk at a conference, a young man walked up to me and proclaimed to me, “I want to be a CEO, too!”
I just about spewed the coffee I was drinking all over him. I asked him, “Do you know what that means?”
“Well, maybe you can tell me. You are the CEO of your company. How do I become one?”
Titles are loaded and, in a start-up, they don’t really mean much of anything–even if they do create the illusion to the outside world that you have taken on a certain role. The truth is, if I were to list my actual title it would be:
junior designer, marketing manager, PR manager, copywriter, blogger, product manager, assistant, business development associate, janitor, event coordinator, HR manager, gopher, researcher, analyst, strategic planner, fundraiser, etc.
The past two weeks, I’ve been elbow deep in Photoshop, laying out new Web pages based on specs provided from our hired design team. [read]