Effective motivation comes down to one surprising word… which might be why so many leaders fail to do it right.
No business is better than its employees, which is why engaging and motivating employees is so important.
Too bad it’s rarely done well.
Maybe that’s because all the theorists and strategists and experts make motivating people seem much more complicated than it needs to be. Is it possible there’s a simple and straightforward answer to the question, “How can I motivate my employees?”
It turns out there is, and Dick Cross, an eight-time turnaround CEO, founder of The Cross Partnership, founding partner of Alston Capital Partners, and the author of Just Run It!: Running an Exceptional Business is Easier Than You Think, has it.
According to Dick, motivating employees—or anyone—is based on one word. [read]