We get that question a lot. And our response typically surprises people.
The short answer is: Of course, they do.
The longer answer is we have never met a serial entrepreneur—someone who has started two or more ventures successful—who has ever thought of a venture that didn’t work out as a failure.
It is not that they never had things gone wrong. They have. And they have indeed lost money when things did not turn out as planned. Yet, they almost never refer to these things as failures.
It isn’t a matter of semantics. It goes to how they think—a thought process you may want to follow.
A quick look at the people who have become successful entrepreneurs shows the path they took is as unique as they are. But—and it a HUGE but—while their behavior is idiosyncratic, the thinking these successful people followed is not.
If you study serial entrepreneurs you’ll see they all follow the same approach in building their organizations. [read]