Creative professionals, entrepreneurs, and anyone else trying to make a name for him or herself has likely spent repeated amounts of time checking their website’s analytics, googling their name, reviewing their email alerts, their twitter search results, and even things like their bank account balance and sales data. Come on, admit it. You know you check some of this stuff a little too often. While all of this information is arguably important, none of it requires such constant review. In fact, much of this information could be revisited every few days or even weekly.
Nevertheless, we have the tendency to revisit this data constantly. Why? After multiple conversations about this phenomenal and instinctual time-sink (and some introspection), I have come to realize that a very human sense of insecurity is at the core of this behavior. [read]